MyGate helped a premium online car retailer to reach users, create brand awareness and generate leads. The brand sought to reach out to a large audience to build a stronger brand presence and create a buzz!
The brand also gave some exciting discounts & extended warranties which helped them to engage a huge number of users.
Why MyGate?MyGate is trusted by 25,000 gated communities and 3.5+ million households across India. With a high-density audience and numerous filters to target the desired locality & audience, MyGate becomes the appropriate platform for brand promotion & campaign execution.
The app boasts multiple channels of communication which not only helped to increase the brand’s visibility but also increased engagement from the audience through reach, impressions, and clicks.
The ProcessThe brand used Spotlight, a digital property in the MyGate app, which showcased its offers & feasibility. From there, they took the users to a content page that gave more information about the brand & its products and obtained genuine interest from sellers & buyers. The brand also asked for some details from the users to capture some unique information about them.
Campaign PerformanceIn this 21-day-long campaign across 4 major cities, the brand managed 32 lac+ impressions, 21k+ clicks, and 600 genuine leads with 0.65% CTR.
This campaign is yet another example of how MyGate can be an ideal platform for brands to reach their target audience, increase brand awareness, and boost sales!
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