Skip to the content
mygate-logoMyGate
Book a demo
  • Now in the UAE
  • Society Solutions
    • Community Management
    • Apartment Accounting
    • Benefits for Residents
    • All MyGate Features
  • Brand Solutions
    • Ad Platform
    • Industries
      • Real Estate
      • Healthcare
      • Automobile
      • E-commerce
      • Lifestyle
      • BFSI
      • Education
    • Ad Types
  • About Us
    • Our Story
    • Careers
    • Data Privacy
    • Blog
    • FAQs
  • Login
  • Book a demo
  • Now in the UAE
  • Society Solutions
    • Community Management
    • Apartment Accounting
    • Benefits for Residents
    • All MyGate Features
  • Brand Solutions
    • Ad Platform
    • Industries
      • Real Estate
      • Healthcare
      • Automobile
      • E-commerce
      • Lifestyle
      • BFSI
      • Education
    • Ad Types
  • About Us
    • Our Story
    • Careers
    • Data Privacy
    • Blog
    • FAQs
  • Login
  • Book a demo
scooty-desktop-banner

Wheeling brands into societies for outreach

An auto case-study

One of India’s best electric vehicle companies, headquartered in Bangalore, sought MyGate’s support to create brand awareness and generate more leads through their 360 phygital campaign.

The brand reached out to MyGate to create general awareness about its brand, and to increase the number of leads for its products and services. The brand wanted to conduct a phygital campaign with the help of MyGate Pulse and set up kiosks inside the MyGate society to facilitate test drives for the residents in their very societies.

Why MyGate?

The MyGate app is a platform which allows brands to reach out to their customers, by directly reaching their screens. MyGate app is trusted by around 3.5 million households in 25000 gated communities in 27 major Indian cities. This gives brands the visibility they need. Apart from this, team MyGate’s ability to segment and target the audience according to the brand’s preference is always a plus. Since MyGate is trusted by the management committees of these societies, setting up kiosks becomes a hassle-free process for the brands.

The Process

The brand wanted to run a phygital campaign for their vehicle. After discussions with team MyGate, four premium cities were selected – Chennai, Bangalore, Raipur, and Gujarat. The residents were informed about the upcoming kiosk event through 2 notice pushes on the MyGate Pulse. The first one was sent some days prior to announcing the event. The second push was sent on the day of the event to encourage the residents to come down and take the test drives. The people who click on the CTA button and those who participated in the test drive on the day of the event were registered as brand leads. On the day of the event, a kiosk was set up, and the residents were assisted with their test drives.

Campaign Performance

In about 6 months, more than 100 societies were reached, across Chennai, Bangalore, Raipur, and Gujarat. An average of 10 leads were generated per society. There were about 20 test drives per society.

Helping motorcycle brands get more leads

Helping motorcycle brands get more leads

One of the most popular multinational motorcycle manufacturers in India reached out to MyGate for better...

Learn More

Driving brands into the hearts of MyGate users

Driving brands into the hearts of MyGate users

The international automobile brand ran 3 digital campaigns over a period of 3 months through the MyGate pulse...

Learn More

Helping car retailers take the users out for a spin

Helping car retailers take the users out for a spin

MyGate helped a premium online car retailer to reach out to a large audience to build a stronger brand...

Learn More

Solutions

  • For Societies
  • For Residents
  • For Brands

Company

  • Our Story
  • Careers
  • Contact us
  • Blog
  • FAQs
  • Data Privacy
  • Responsible Disclosure
  • Terms And Conditions
  • Privacy Policy

Contact

  • MyGate (Vivish Technologies Pvt Ltd), Site no. 12&13, 17th Cross, Sector-7, HSR Layout, Bengaluru-560102 Bengaluru KA 560102 IN
  • Call: 1800 123 2084
  • Mail: [email protected]
  • twitterfacebookinstagram

Download our app

  • get it on play store
  • get it on app store

Privacy Certifications

  • certificate
  • certificate

Copyright 2023 MyGate. All rights reserved. Click to view Privacy policy