One of the best real estate brands of India, headquartered in Mumbai, sought MyGate’s support for brand awareness, to inform their audience about their affordable projects and investment opportunities, and generate more leads through a digital campaign.
The brand reached out to MyGate to run a digital campaign through a digital campaign, for brand awareness, to inform the audience about the affordable projects they could invest in, and to generate enough leads for the same.Why MyGate?
In addition to the active and wide MyGate audience which includes both elite and more mainstream audiences, brands can profit from multiple communication channels on and off the MyGate app. MyGate provides thorough support for both digital and physical communication, allowing brands to meet and beyond their goals. MyGate Pulse is a lead generating communication channel where businesses can tell their stories, run promotions, or hold contests.The Process
After an analysis of the brand’s requirements for their desired cities, locations, target audience, and intended outcome, MyGate Pulse was used to catalyse brand awareness and generate leads. The team’s pitch was straightforward, consisting of a pulse campaign with a strong feature-rich description and a one-click interest capture feature. This approach resulted in a tremendously successful campaign, which led to the brand participating in repeat campaigns with MyGate for further projects and larger requirements.Campaign Performance
Around 45K+ homes were targeted. The engagement rate was 20%. The number of leads generated was 450+.